Do you feel the Government does
enough to support the cause of
homelessness in the UK?
I think the Government is doing too much of
the wrong thing - the Government operates
a yearly budget and I feel that they find it
very difficult to think outside of the box, as
after all the Government are only as good as
their advisors.
If you actually analyse how you get people
out of homelessness, it takes much more
than a bed, something to eat and a bit of
money - which is what a lot of people who
live in hostels are given. They need
psychological and social help as well as
education and cultural rebuilding. Up to
95% of Government money goes on
emergencies in coping rather than a cure,
only 5% of the remaining money goes on
the cure itself.
It’s a bit like going to hospital because the
doctor tells you that you’re ill, until one day you are told that you’re leaving, to which you
reply that you’re ill and need an operation.
You are then told that they can’t afford to
give you a cure. If hospitals were run like
that they would close down, because why
would you want the treatment with no cure?
The Big Issue should be full of social
workers and psychological help, as that is
where the problems lie.
Do you feel your business skills were
developed through practical life
experiences?
Yes definitely, I had to learn to be a
businessman very quickly because I was
making too many mistakes. I’m a great
believer that to be an entrepreneur means
that you are somebody that sometimes gets
it right.
People don’t realise how risky it is to be an
entrepreneur and the importance of making
mistakes in the process. When a venture or
project does not work out you need to take
that knowledge, those mistakes, so that
when you try again you will do much better,
and eventually you’ll get there! One or two
people may get there right away but that’s
very rare, as even business giants like Richard Branson follow this process of
moving backwards and forwards in
business.
Social Enterprise is often heavily
dependent of Government subsidy - how
can a social business become successful
commercially?
Well, the Big Issue is commercial, as we do
not get any form of subsidies from the
Government. The Big Issue has never taken
any Government money; the reason for this
is that we have always made our money by
selling our magazine to homeless people,
who in turn sell it on the streets to the public, and of course by selling advertising.
If you want a social enterprise to be
successful commercially, you must have a
strong commercial product. For example, we
want to sell hundreds of thousands of copies
of our publication, we don’t want to sell the
perfect magazine to only 5,000 people and
therefore not give a job to the homeless.
When I was in the States I was repeatedly
picked on by people who said we should
give homeless people a voice. I don’t want
to give the homeless a voice, but instead to
give them an exit out of the homelessness -
to give them the means to make their own
money, so they no longer have to beg.
 
It's extraordinary that some people want to
create a totally homeless magazine that the
public would not buy, all about how hard it is
to be homeless. The general public may
read one or two issues but I doubt the third.
The public wants entertainment - not to be
saturated with homeless issues.
Social enterprise plays an important part
in the regeneration of our society - what
can small businesses or individuals do to
put something back into the community?
Local businesses can support the effects of social enterprise through Corporate Social
Responsibility and so on. I think in the end,
the future lies in social enterprise – doing
something that is useful to the community,
which will make that community work better,
therefore providing value for money.
If you run a small local business and your
only contribution is putting your hand in your
pocket for those in crisis, then ultimately all
you’re doing is passing off your guilt money
onto others – but if that organisation, group
or social company is making the community
work better then you’re putting something
back. In relation to this I am currently
working on something called the Wedge Card, which is a community loyalty discount
card. When you buy the card for £20 half of
that money will be spent directly on local
and social projects, the other half will be
spent to encourage merchants to give you
discounts in-store, so you get 5% or 10% off
in a shop.
When using the card in small local
businesses you will get your money back via
the form of discounts, whilst at the same
time help local projects, improve the
community and help the small local
businesses fight back against the big boys!
For me that’s the next stage that I want to
see happen – we’ve done The Big Issue so
now I want to see something else. We are
launching the Wedge Card on the 1st
December at the Lambs Conduit Street
Winter Festival near Russell Square.
Do you feel that the opportunities
presented by social enterprise are widely
recognised?
No, not at all, but if through social enterprise
you could give somebody work, then you are
probably beginning to sort a lot of their
problems out. If you can get people off a
dependency on social security and so on, it’s a magnificent thing to do.
There is very little encouragement for
groups of social entrepreneurs. We
need a new kind of Richard Branson,
who is there to create a business that
produces a shed load of money for the
investors and staff, whilst at the same
time helping those in need to become
independent.
Your book - ‘Some Luck’ - details
your own life, serving as a practical
demonstration of life transformation. What do you feel aspiring
entrepreneurs could learn from your
experiences?
It took more than me to turn my life
around and I had some luck. Luck is
the meeting of opportunity and
preparation, which means that if you’ve
done the necessary work or
apprenticeship then when presented
with the right opportunity you will excel.
Christmas is approaching and
money seems to be at the forefront
of everyones mind, - how can we
support the homeless at this time of
year?
If you want to support the homeless
through money, you should find out
about the organisations that are actually
helping the homeless off the streets and
help those organisations. You should
support the organisations and people
who are curing the homeless rather
than just maintaining them. I think
unfortunately there are too many
misconceptions regarding
homelessness and what it takes for
people to get out of it. People seem to
expect that a magic wand approach to
homelessness will work, but of course it
takes a lot more than most people
think.
I think every Christmas we should
almost have a breakdown because for
another year people will be out on the
streets, in poverty and dying of neglect
- it seems that every year we just kind
of accept it. People give away a little
money to a person sitting in a doorway
or beside a cash machine on the way
home from our office Christmas parties,
all sympathetic and soppy, but those
people are not there in the cold days of
January.
As an author, editor, and social
entrepreneur what advice could you
give our readers to form their own
social enterprise?
I think that ultimately you have to be
driven by money. The first thing to
consider is to create something that is sustainable. A lot of so-called social
enterprises are just looking for a
handout, or someone to rescue them. A
social enterprise has to be sustainable,
you can’t build an organisation on
handouts if the aim of that organisation
is to move people away from
dependency.
You need to put your own money up if
you have it, you need to take your own
risks, and you’ve got to be driven by the
bottom line. When you have the bottom
line firmly fixed, you can then start to
work out what kind of contribution you
can make. I think there’s a real
contribution to be made by giving young
people out of prison or care real work
and responsibility. Training and
education is also needed to help create
or recreate a culture that is not about
offending or low self esteem.
Entrepreneurs need to know that it’s
okay to be in it for yourself. There’s
nothing wrong with that, as long as you
realise that one of the best ways of
achieving what you want is to build up a
group of strong loyal people behind
you.sustainable. A lot of so-called social
enterprises are just looking for a
handout, or someone to rescue them. A
social enterprise has to be sustainable,
you can’t build an organisation on
handouts if the aim of that organisation
is to move people away from
dependency.
You need to put your own money up if
you have it, you need to take your own
risks, and you’ve got to be driven by the
bottom line. When you have the bottom
line firmly fixed, you can then start to
work out what kind of contribution you
can make. I think there’s a real
contribution to be made by giving young
people out of prison or care real work
and responsibility. Training and
education is also needed to help create
or recreate a culture that is not about
offending or low self esteem.
Entrepreneurs need to know that it’s
okay to be in it for yourself. There’s
nothing wrong with that, as long as you
realise that one of the best ways of
achieving what you want is to build up a
group of strong loyal people behind
you.
What are your plans for the future?
I’m very interested in starting my own magazine, titled Literary Briefs, largely because I’m pissed off with all the long
material that we are currently given to
read. I’m a sound-byte person - I want
to read a review of a book, or film, or
short essay in say one hundred words.
The magazine will be called Literary
Briefs as it will also be full of pictures of
women’s underwear.
I’m not joking; the reasoning behind this
is that in the 60’s in America, one of the
largest magazines was Playboy.
Playboy was full of images of women
but amongst this it had some of the
best essays and stories by people such
as Norman Mailer. The magazine used
the images to draw people in, which it
did, whilst creating a place where you
could read serious criticism of American
politics. So I thought if I have a
magazine which is full of images of
briefs this would attract both men and
women, attracting an audience of about
90% of the population, a readership
anyone would be proud of.
I’m also interested in creating a
financial magazine called Wedge which
will discuss the ways of saving change
and making change.
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